February, 2015

All the posts published.

Problem . What is a strategic mix and associated marketing mix model ? . Action . There are 6 strategic mix elements that must be integrated and aligned in order to guide a product’s business. These include the following: Markets on which to focus Required human / financial resources Product roadmap elements that must be assembled Other marketing mix components that support the product’s business goals Future product life cycle …

Read More →
| 2015 February
error: Content is protected !!